LJNDawson.com, Consulting to the Book Publishing Industry
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Faber goes POD for OP books

The Guardian had a great article on Friday on Faber's new imprint:

The new imprint, called Faber Finds, will publish such classic titles as Angus Wilson's Anglo Saxon Attitudes and John Betjeman's Ghastly Good Taste, as well as relatively recent titles such as John Carey's acclaimed biography of John Donne. Faber Finds will make use of print-on-demand technology in order to allow for print runs of between one and 50 books at a time, thereby avoiding the financial risks associated with traditional publishing's requirement for large-volume print runs.

Apparently the literary agency Peters Fraser & Dunlop has also cut a deal with Lightning Source to release POD versions of works which are out of print, but still in copyright - appealing to writers who want to have their OP works available for order over the web.

The Guardian article continues:

Print-on-demand technology, which when first announced was presented as something of a potential godsend to traditional publishers struggling to balance the costs of large print runs with a changing, more top-heavy market, has hitherto been largely ignored by mainstream publishers on the grounds that the cost of printing of individual books ranged between 10 to 30 times greater than a traditional paperback reprint.

Given Moore's Law, as the cost of the technology of POD continues to fall, the balance will eventually tip in the POD direction. Meanwhile, the long tail continues to benefit.

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